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Essentials of strategic management

by J. David Hunger, Thomas L. Wheelen

Publisher: Pearson Education
ISBN:9789332550094
Year:2015
Edition: 5th

Ships in: 1-2 Days

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306 ~~409~~ 25% OFF
You save 103.00

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Description
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For undergraduate and graduate-level Strategic Management courses. Get straight to the heart of important strategic management concepts. This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to Essentials of Strategic Management, while its brevity also makes it suitable for use in corporate and executive training programs. This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.

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